Practical ABM Methodologies to Win in 2023
This year, marketers are faced with the challenge of achieving more with fewer resources and smaller teams. So what are the best practices to succeed? Join Jodi Cerretani, VP of Revenue Marketing, to discuss market trends and leverage ABM plays to maximize your efficiency and ROI.
Event Details:
Who: INBOUND attendees
When: 9/6 - 9/8, 2:00 - 2:30pm ET
Where: The ABM Lounge at INBOUND (Level 0 on the east side of the building)
Lounge space is limited, so don’t be late!
Speaker:
Jodi Cerretani, VP of Marketing, RollWorks
Jodi Cerretani is the Vice President of Marketing at RollWorks. In this role, she is charged with driving qualified pipeline and revenue through a mix of account-based and traditional marketing. Jodi has been working in B2B marketing and sales technology for nearly 10 years and loves the responsibility and thrill of contributing directly to the bottom line. In her free time, you can find Jodi enjoying a hike or a bike ride with her family in sunny and beautiful Boulder, Colorado.
