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Sneak Peek into The Retargeting Playbook

Date: Wednesday, April 2nd

Time: 10:00 AM Pacific / 1:00 PM Eastern


Over the past few years, retargeting has become as essential as search-engine marketing and email for engaging and converting customers. Join us on April 2nd at 10am PDT to hear from Retargeting Playbook co-authors Lauren Vaccarello, VP of Marketing, and Greg Fulton, AdRoll’s Head of Product, on how to turn display advertising into a profit engine for your company.

We’ll cover some highlights from the Retargeting Playbook (dropping March 24):

  • Who should use retargeting—and why
  • What it takes to define optimization strategies that work
  • How to face the opportunities (and challenges) of mobile retargeting
  • How to align retargeting and email
  • What happens when retargeting meets social media
  • ...and much more!

Lauren Vaccarello

VP of Marketing

Vertical Line

Presented by:

Greg Fulton

Head of Product



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